Forbes Coaches Council is an invitation-only organization for successful leading business and career coaches. In this spotlight series, we profile our incredible members and share their advice with you. This week: Linda Zander.
What inspired you to become a coach?
At 10 years old, my life path revealed itself to me. There was no big event that triggered the realization. I was a highly intuitive child who couldn’t ignore the glaring truth: everywhere I looked people were “living” lives of not-so-quiet discontent. Fear was the driving force of their existence.
I had a burning desire to liberate them from fear and the lack of security, peace of mind and fulfillment it produced. I knew deep within my heart that I could help recast them into the success stories I could clearly see existed within them.
I embarked on a career as an MFC Counselor. Through that journey, I provided counseling to people trapped in self-damaging habits including anorexia, obesity, drug addiction, reoccurring debt, self-cutting, perfectionism, narcissism and compulsive lying. They were young adults, housewives, psychologists, high-level business executives, pro-athletes and even one gang member. They came from poor, middle-income and wealthy families.
I quickly discovered that “conventional” therapy does not address the whole person. And as such, it fails to provide a reliable, sustainable or direct path to recovery, self-esteem and success.
Then, the “A-ha” moment came: Build a holistic model of success moving people off the “couch” and into taking daily esteemable action in all areas of their lives: mental, physical, spiritual and financial. Provide them a more liberating, exhilarating (not emotionally draining), quickened and sustainable path to success. Thus, Super Sized Success and its Maximum Riches Formula™ was born.
What one piece of advice do you find yourself relying on most? Why?
“Be truthful, gentle and fearless.” I practice this advice from Gandhi daily. His extraordinary life is an example of what having a vision, self-restraint, personal responsibility, fearlessness, compassion and leading a values-driven life can do for not only yourself but for all humanity. He has proven that living one’s truth is the non-negotiable way to achieve and sustain success.
What is the biggest hurdle your clients face? What advice would you give others struggling with this issue?
The biggest hurdle my clients face is not knowing their core values and the intangible “why’s” behind their goals, which are their innate internal drivers. Discover the truth of who you are, create goals and make decisions that are consistent with that truth. In so doing, you will achieve a quickened path to a well-balanced life of wealth and well-being. To kick start the process, I ask my clients one very important question: What is the most important thing in the world to you and why?