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Michelle Taylor's avatarPerson

Michelle Taylor

President and CEOBETAH Associates

Washington D.C. Metro Area

Member Since December 2017

Skills

Business Strategy
Business Development & Partnerships
Executive Leadership

About

Michelle Taylor is the President and CEO of BETAH Associates, a small, woman and minority-owned business that collaborates with clients to transform the lives of individuals and communities. Her executive role at BETAH is amplified by her recent completion of the Goldman Sachs 10,000 Small Businesses program and her advisory role at the Maryland Black Chamber of Commerce. Under Michelle's leadership, BETAH has been listed as one of Inc. Magazine's fastest-growing companies and honored with Washington Business Journal's Family-Owned Business award. As a communications expert, Michelle leads, develops and implements national and local communications outreach initiatives for Government and private-sector clients. She has expertise in outreach and promotion to communities of color and vulnerable populations through traditional and digital media. She has collaborated with a number of Federal agencies and offices engaged in health information sharing, and has spearheaded account teams in the development of numerous multi-lingual print products; PSAs; video and audio news releases; satellite media tours; and Webcasts featuring government officials, community leaders, and celebrities. She also produced and received an award for "Tangy's Song!' a documentary chronicling the life of a Gospel singer living with HIV for Black Entertainment Television (BET).

Published content

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While many small businesses struggled and ceased operations during the pandemic, others were able to deftly pivot their product and service offerings—so that they not only survived, they managed to flourish because of their flexibility and resilience.

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Being a good leader doesn’t mean you have to figure everything out on your own.

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Uncertainty can take its toll on employee morale.

Showing Up As Our Authentic Selves

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To make the greatest impact in the world, you have to know who you are and embrace your identity wholeheartedly.

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Draw on the experiences that have helped your business become more creative and resilient.

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Leaders need gladiators to help them win. Here's how to find yours.

Company details

BETAH Associates

Company bio

BETAH Associates (BETAH) is a leading strategic communications and event management firm that collaborates with clients to transform the lives of individuals and communities. A minority and woman-owned firm, BETAH has been recognized on the prestigious Inc 5000 list of the nation's fastest-growing private companies. In 2018, BETAH celebrated 30 years in business.

Industry

Management Consulting

Area of focus

Communications and Outreach
Social Marketing
Event Management

Company size

11 - 50

This member is no longer active.

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